Panasonic’s Journey to CES2024: Behind the Scenes of Sustainable Business Innovations

Panasonic Corporate PR Center members Ren and Han are on a business trip to Las Vegas for CES2024. The Panasonic PR team is busy preparing for a press conference at the world-renowned consumer technology trade show. Viewers can watch a video that provides a behind-the-scenes glimpse of the stage and booth setup.

During this year’s CES, Panasonic received global attention for its initiatives surrounding carbon neutrality and the circular economy. The video showcases Panasonic’s latest technologies aimed at achieving Panasonic GREEN IMPACT, as well as the theme of Panasonic’s exhibit at the event. Viewers can also learn about the most frequently asked questions from the media and explore the significance of “pre-con,” a term commonly used in Japanese PR.

Join Ren and Han as they navigate the bustling atmosphere of CES2024 and provide insights into Panasonic’s presence at the trade show. Discover the innovative strategies and technologies that Panasonic is utilizing to make a positive impact on the environment and drive sustainability efforts forward.