Side hustle turns into successful frozen cookie business featured in Whole Foods

Introducing La Gringuita Cookies: A Unique and Delicious Addition to Whole Foods’ Frozen Treats Section

La Gringuita cookies, a unique and delicious offering not commonly found in supermarkets, will now be available in the frozen cookies section of Whole Foods stores starting in May. Each frozen cookie takes about 12 minutes to cook and has a filling that is sure to satisfy your sweet tooth.

This update comes from Caroline McGinley, the founder and CEO of La Gringuita cookies. Her brand was selected to participate in Whole Foods’ Local & Emerging Accelerator Program (LEAP) after thousands of applications. Four flavors of her cookies will be available in the frozen food section of Whole Foods stores in South Florida, including Palm Beach, Broward, Miami-Dade, Collier, and Lee counties.

Caroline’s journey began with making cookies for her roommates in Uruguay before expanding through social media. American cookies were found to be a rare treat in South America, garnering high interest. During the pandemic, Caroline relocated to South Florida and began selling her cookies online and at local green markets. Each package contains frozen dough balls that can make four quarter-pound stuffed cookies. La Gringuita offers seasonal flavors alongside four mainstays: Brown Buttah, Chocolate Souffle, El Churro, and The Jammy.

Caroline’s business has seen significant growth thanks to her participation in Whole Foods’ LEAP program. Her brand was recognized for its unique offering and potential for growth. This achievement is a testament to Caroline’s dedication and hard work in bringing her delicious baked goods to market.

Do you have a suggestion for our next “Shining A Light” segment or something you’re proud of in your community? Email me at tawalker@wptv.com.

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