Lengthy Established Small business Appears to Modest Small business Improvement Center for Guidance and Development

Arkansas Modest Small business Center

Arkansas Yoga and Therapy Center

Arkansas Yoga and Therapy Center, a holistic yoga center founded in 1998, focuses on the rewards of a protected, accessible, sustainable, adaptable practice of genuine yoga. 

Andrea Fournet, owner of the Arkansas Yoga and Therapy Center, located yoga for the duration of rehabilitation from a back injury and the practice promptly became her passion.

Right after moving to Fayetteville from Hawaii in 1993, Fournet wanted to spread the word about the therapeutic rewards of a yoga practice and spent the subsequent nine years teaching yoga at Washington Regional Center for Physical exercise. In 1994, she even introduced yoga to the U of A men’s basketball group, the year the Razorbacks won their first NCAA National Championship!

In 2005, Fournet constructed and opened a new facility with classes in yoga, Tai Chi and other well being-connected modalities. The Arkansas Yoga and Therapy Center is a registered Yoga Alliance College, and the center’s schedule incorporates classes, workshops and teacher instruction — the biggest yoga teacher instruction system in the state. 

In March 2020, life changed for the globe. With the onset of the worldwide pandemic, the center was forced to close for two months. As with other smaller organizations, Fournet just managed to hold her head above water. Moving forward and needing assist to develop clarity about subsequent methods for the center, Fournet reached out to the Arkansas Modest Small business and Technologies Improvement Center at the U of A.

With the assist of Lori Lieblong and Catherine Corley, ASBTDC small business consultants, the targets for the Arkansas Yoga and Therapy Center had been accomplished. Operating with each Fournet and the studio manager who handles center’s digital presence, Lieblong and Corley offered experience in brand approach, framing the target audience, brand positioning and how to execute clear messaging to guarantee the brand was correctly communicated.

“I hugely suggest the ASBTDC and their solutions. Operating with Lori and Catherine in 2022 and into 2023 has truly helped me by way of some rough patches,” Fournet stated. “They had been encouraging, knowledgeable and prepared to share their insights and tips with me. I by no means felt judged for some of my tips, and my small business is now thriving, and I attribute some of it to these two ladies!”

Arkansas Yoga and Therapy Center
1949 N. Green Acres Rd.
Fayetteville, AR 72703


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